Coffee lovers have another chance to get Starbucks’ viral Bearista Cold Cup, along with other prizes, thanks to Starbucks for Life Merrython game.
The annual holiday game for Starbucks Rewards members offers players a chance to win prizes, including free drinks, food, the viral Glass Starbucks Bearista Cold Cup, Starbucks for a Year and more.
Until Jan. 4, 2026, players can embark on a virtual journey through four cities: Seattle, Milan, Tokyo and New York City. Each week begins with a new city and a free Prize Play, a chance to win an instant prize such as handcrafted beverages, cake pops, Bonus Stars and more.
Additionally, members who play the game each week will also be automatically entered into the sweepstakes to win Starbucks for Life. Also, during the weeks of Dec. 22 and 29, members who play will also be entered into the sweepstakes for a year’s supply of Starbucks.
Starbucks said “an average of more than 600 Glass Starbucks Bearista Cold Cups up for grabs every day.”
The $30 Bearista Cold Cup quickly went viral on social media last month when Starbucks announced that it would be a part of this year’s holiday lineup.
The cup sold out nationally and many customers took to social media to express their disappointment; some even claimed that there were only one or two Bearistas available at their local coffeehouses and that employees were keeping the limited-edition holiday items for themselves.
However, on Nov. 6, the company told media outlets that stores received more of the bear-inspired cups than “almost any other merchandise item.”
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